Real Advantages

Internet Managers

Internet Managers

"With Autobase, we’re closing more than 6x the Internet leads we were closing a year ago."


The Challenge

As an Internet Sales Manager, you’re the driving force behind a new era in automotive business. You live on the front lines of change, selling to the most sophisticated car buyer in history. To do this well, you must manage more leads than anyone else in the dealership. Minimize response times. Formulate ever-changing strategies to turn more leads into more appointments and more sales. All while meeting OEM response standards and facing the growing expectations of the highly-educated Internet customer.

The bottom line? Managing Internet business requires strong tools, effective processes, and clear communication with the rest of the dealership. Completely integrated with our CRM and BDC counterparts, the Internet Lead Management (ILM) from Autobase is your ticket to future success.

The Solution

With Autobase ILM, you have everything you need to:

  • Efficiently handle large volumes of leads using stage-based processes
  • Reach compliance with manufacturer lead standards and response times
  • Quickly and easy produce professional, digital marketing campaigns
  • Increase lead-to-appointment ratios with strong, permission-based communication
  • Maximize close numbers using automated, 90-day follow-up strategies
  • Enjoy total visibility into showroom, BDC, and service activity
  • Trim costs by identifying low-producing lead sources
  • Demonstrate value through various, interactive reports

The Proof

In just over six months, Autobase has helped increase our Internet close average from 8% to 14%. And this month’s results are looking even stronger.”

Business Development Manager, Sarat Ford

“Using Autobase, we ranked #1 in our district for sales to OEM originating leads, outperforming our competitors by nearly two to one.”

Market Share Manager, Nissan of North Olmsted

“Autobase marketing capabilities are nothing short of amazing. Our ability to hit the customer at the right time with the right offer has shown itself with increased sales time after time.”

IT/BDC Manager, Weber Chevrolet

Links of Interest

Here you can find links to Internet lead management, managed marketing services, and business development solutions.

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Notes:

Autobase has provided auto dealers with the premier Automotive CRM since 1988. As the most experienced CRM provider in the industry, Autobase delivers marketing and sales solutions that help nearly 40,000 auto dealers and their dealership staff to find, market, sell, and retain more customers, more profitably, every day.