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Ronald Reagan was President when Bryan Anderson first entered the auto retail industry. In his early years as a salesperson, Bryan created his own personal follow-up processes that resulted in notably more traffic to his desk. It began to turn heads. Before long, his customer management and marketing methods were adopted by others in the store and the business grew appreciably. With the dawn of the PC, Bryan began to envision how one might leverage the latest technology to drive these very same processes throughout a dealership. In 1988, Bryan Anderson was the first to put technology-based CRM on the showroom floor. Autobase CRM was born.

Since 1988, Autobase CRM has evolved far beyond what Bryan first imagined. What was once little more than a letter-writer stands today as the most comprehensive collection of sales and marketing solutions available to auto dealers. Over the past 20+ years, Autobase has been the premier choice for dealerships, dealer groups, and dealer associations nationwide. Yet, more important than any of our accomplishments, we are honored to have helped thousands of dealers recession-proof their businesses by increasing more revenue in sales and service while reducing the exorbitant costs of advertising and the expenses associated with multiple vendors. Today, nearly 40,000 auto retail professionals go to work every day and use Autobase to market, sell, service, and keep more customers.

Because Autobase is part of Dominion Dealer Solutions (DDS), your partnership with us is backed by the experience and resources of one of the top marketing services companies in the country, Dominion Enterprises. And you’re in good company. In fact, over 14,000 auto dealerships nationwide use at least one of many profit-generating tools offered by DDS.